Goal: Provide the /r/boardgames community with regular updates regarding board game campaigns on Kickstarter.
Dates: December 2015 – infinity and beyond
Target Audiences: Members of the /r/boardgames subreddit, specifically those interested in Kickstarter projects
My Roles: Researcher, Data Cruncher, Designer, Copywriter
- Ascertained what sort of information and types of projects people did and did not want to see in the list.
- Successfully learned how to scrape web data with R.
- Significantly improved engagement. From 2015 to 2016, average post karma increased over 30% and average comments increased over 46%.
- Was forced to set up a PayPal tip jar because people kept wanting to give me money for my efforts. A few have even said the posts have become their “Sunday morning ritual.”
Confession time: posting this weekly roundup was not my idea. The idea originated with the prior Kickstarter Roundup guy, who had been running it for 3-4 years.
After all those years posting these lists week in and week out, he thought it time to retire and pass on the job to someone else, effective the first Sunday of January 2016. I had been a semi-regular reader of these posts and I had some ideas for some changes so I volunteered. Though… I had no idea how to actually build them. I had about a month to figure out how to use the one language I know well, R, to scrape information from the source and package it in a presentable way. This was pretty new territory for me. I needed more information in order to guide my process, so I polled the user base.
I got almost 400 responses, which really helped me to figure out what were majority opinions and what were minority opinions.
As with all design, there were certainly choices to be made and they weren’t all easy. But they provided enough guidance for me to work out a format for the posts that maintained the spirit of the originals but added my own touch.